In this case, it is all about growing a beard before the photo-shoot for the customer magazine, “finish” – or sticking one on. Everybody takes part. A completely different kind of teamwork. That’s Wörwag. It also the same way when fulfilling customer wishes. Finding a great solution innovatively. In this case a particularly hairy special declaration of love evolved that documents the pride gained from the coating developed for the Braun electric shaver. It shows, Wörwag experts are afraid of absolutely nothing. With the local Swabian roots, it’s obvious but not a matter of course.
A hairy challenge
Men wear beards. Women too. The challenge for Wörwag can hardly be more multifaceted.
With or without a beard, life is never boring at Wörwag – even after almost 100 years. It’s why professionals with staying power are needed. The challenges at a family-run company are big, responsibilities too. However, the chances for a personal vocational training as well as the personal chance to climb up the career ladder are good. Wörwag is now deeply-rooted all over the world. Foreign placements and international collaborations are firm constituents for the opening up of new markets. A beard is definitely not one of the hiring criteria.
Employee portrait
Recharging the batteries with tango
Krüger has worked at Wörwag for more than 28 years. Staff numbers have almost quintupled during this time.
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